Tenson brand
History of the Tenson Brand
Tenson is a Swedish brand founded in 1951 in the city of Varberg by Paul Rönnberg. The company’s primary mission has always been to create clothing that provides comfort, protection, and functionality for people who love spending time outdoors. Over the years, Tenson has established itself as one of the leading manufacturers of apparel for active lifestyles, with a strong focus on ski gear and winter sports.
The brand is renowned for its innovative developments, such as the introduction of the MPC (Moisture Permeable Coating) technology in the 1970s. This innovation provided waterproof and breathable protection, placing Tenson among the pioneers of high-tech clothing for extreme conditions.
Winter Sports Models and Collections
Tenson develops a variety of products for winter sports, including:
Ski Jackets and Pants
- Designed for alpine skiing, freeride, and snowboarding.
- Feature protective elements like snow skirts, waterproof zippers, and adjustable hoods.
Insulated Jackets
- Use synthetic or natural insulation to ensure maximum warmth.
- Models like the Himalaya Jacket combine classic design with modern technologies.
Base and Mid Layers
- Base layers use breathable fabrics such as merino wool for thermal regulation.
- Mid-layers provide lightweight insulation and flexibility for layering systems.
Accessories
- Hats, gloves, and scarves made from materials that resist moisture and wind.
Tenson Materials and Technologies
MPC and MPC Extreme
- MPC (Moisture Permeable Coating): A membrane providing waterproof protection (up to 10,000 mm water column) and excellent breathability.
- MPC Extreme: An enhanced version offering improved resistance for harsher conditions.
Thermore® Insulation
- Insulation combining lightness and thermal efficiency, ideal for long days in cold environments.
DWR (Durable Water Repellent)
- A surface treatment that repels water and dirt, keeping fabrics dry and clean.
Merino Wool and Polartec®
- Merino wool is used for base layers due to its natural temperature-regulating properties and odor resistance.
- Polartec® is a highly durable material for mid-layers, offering excellent insulation and breathability.
Environmental Commitment
Tenson increasingly integrates sustainable practices into its production. The brand uses recycled materials and strives to reduce its carbon footprint through optimized manufacturing processes.
Tenson combines Swedish traditions of functionality with modern technologies to provide its customers with the best winter sports gear. With a long-standing history and a passion for innovation, the brand remains a preferred choice for professionals and mountain adventure enthusiasts alike.